Ramada Hotel / Hotelschool The Hague

Staalmeesterslaan 410
Overtoomse Veld
Joris Deur, Adam Smit
ZZDP Architecten
Pronam B.V.
M.J. de Nijs en Zonen, BAM
Tram 13, stop Admiraal Helfrichstraat
Dit gebouw was genomineerd voor de Gouden A.A.P. 2013.
Commercieel, Leisure

Hotel and hotel school in former office building

In the early seventies, a robust office building was built in the northwestern corner of Rembrandtpark, just inside the A10 orbital motorway. It has functioned as a landmark ever since. With its massiveness, conspicuous use of concrete and orange mirror glass windows, the design by the Amsterdam-based architectural office Zanstra, Gmelig Meyling & de Clerq Zubli was characteristic of its day.

The building consists of two rectangular volumes: a tall, eighteen storey tower on a compact ground plan, next to which is a low-rise, three storey section with a larger footprint. The two sections are positioned at right angles to each other on top of a half-sunken parking garage whose roof functioned as a parking deck. The entrance to the buildings was originally situated some distance from the street, in a covered corridor, which connected the two volumes, on top of the parking deck.

During construction it became clear that the building’s first user would be ABN-AMRO. When, after many years, this firm left the building, its successive occupants were GAK, Pink Roccade and Getronics. Having lain vacant for some time, the complex was withdrawn from the office market and with the assistance of ZZDP Architects – descendant of the firm that was responsible for the original design – was made suitable for a new use. In 2012, the tower was reopened as a four star hotel and Hotelschool The Hague moved into the low-rise section.

The tower lent itself to being transformed into a hotel due to a combination of factors. In addition to excellent accessibility and spacious parking, the storey floors could be subdivided. Furthermore, the façade module of 1.85 metres proved ideally suitable for creating hotel rooms twice, and in some cases three times, that width. The former office tower now houses 446 hotel rooms, eight conference rooms and a restaurant. All of the rooms have prefabricated bathrooms that were installed as a ready-to-use end product. Around the tower’s double height base is a new glazed front with a new entrance directly on the street on the south side. The pebble concrete in the elevations above was cleaned and all of the orange mirror glass was replaced by clear glass, giving the building a friendlier appearance.

The low-rise section was transformed into a school building with kitchens, student accommodation comprising 128 double rooms, a caretaker’s residence and a publicly accessible training hotel and restaurant. An auditorium was built in one of the original inner courtyards. Here too, the mirror glass windows were replaced, the concrete elevations were cleaned and the entrance to the building was relocated to the side of Jan Evertsenstraat. The original central entrance for both building sections was removed and the corridor on top of the parking deck was demolished.

The striking 1970’s building has not been spoiled by this radical redevelopment. Without losing any of its architectural power, it has become home to a new and varied urbanity, up against the Western A10 embankment. (ARCAM/DW)


(NL) Tugelawegblokken

Aftermovie Architecture Ball

Enjoy the aftermovie of the Architecture Ball that took place on Friday the 13th of May at W Hotel Amsterdam.

(NL) NOORDERPARKBAD unanieme winnaar A.A.P. 2016

Sorry, this entry is only available in Dutch.


(NL) Publieksjury A’damse Architectuur Prijs 2015

(NL) Dit jaar heeft Gouden A.A.P. 2015 ook een publieksjury.

(NL) OPROEP: Amsterdamse projecten 2014

(NL) Mail aan Arcam info over Amsterdamse bouwprojecten uit 2014!

IKC Zeeburgereiland


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(NL) Gouden medailles voor Cruz y Ortiz arquitectos, Rijksgebouwendienst en Rijksmuseum.

Villa K01


GAK De Studio

Ben Merkelbach (1963)

Kindercampus De Jordaan

Micha de Haas

Decoratelier Nationale Opera & Ballet

Brede School Het Meervoud

Marlies Rohmer

NIeuw Waterlandplein

Atelier PRO, Architecten.Cie, Hans van Heeswijk


Arjen Hoogeveen

Metro station Kraaiennest